Evaluation Story: Monterey Bay Aquarium

Introduction Monterey Bay Aquarium is an educational and environmental organization located in Monterey, California. While the aquarium is currently closed to visitors due to the pandemic, they have a number of cameras livestreaming certain exhibits to anyone around the world. The livecams are free and open to the public. The aquarium approached the Center for …

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Evaluation Story: Audio Tours at the Jewish Museum

The Jewish Museum launched a mobile-optimized audio tours website in July 2019, hoping that it would be a tool to “illuminate works of art from the Museum’s collection, highlight a range of perspectives, and provide an engaging experience for visitors of all backgrounds.” In order to get an understanding of how users were using the …

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Playing Telephone: Ethically Presenting Qualitative Data in Usability Research

In 2001, Jakob Nielsen said the first rule of usability is not to listen to users. He wrote this in the context of user preferences and desires—users aren’t always the best judges of what a design should be—but there is a lot of value in analyzing user feedback in the context of usability testing. Observing …

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