Design Critique: Winc(iPhone App)

Introduction

Winc is an iOS app I use to order wine online. Users take their simple 6-question Palate Profile Quiz and Discover their personalized wine recommendations. The selected wine will be delivered per month. Users can use the app to:

  • Sign up/Sign in
  • Manage membership
  • Discover personalized wine recommendations
  • Customize orders
  • Ship box immediately
  • Rate wines
  • Invite friends

In this design critique, I am going to analyze the experiences of Manage membership, Discover personalized wine recommendations, and Customize orders.… Continue Reading »

Simulating Color Blindness for a More Accessible Interface

Choosing a good color scheme that follows best practices in design theory is a very important factor when creating a digital interface. It’s also important to design in ways that allow as many people as possible to access a product by taking into account the differing ways in which people perceive color.

What is color blindness?Continue Reading »