Design Critique: Etsy’s iOS Application

Etsy is a website and mobile app for buying and selling millions of custom and creative one-of-a-kind items, ranging from vintage decor, kitchenware, furniture, handcrafted jewelry, etc. This report will evaluate Etsy’s mobile app (specifically version 6.10.1) from a shopper’s perspective while using concepts discussed in Don Norman’s book The Design of Everyday Things. Navigation …

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