Protected: Designing for a Demographic’s Decision: Helping The Election Hub Attract Younger Voters Through UX Design
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What are IXD@Pratt students up to? Posts in this category showcase the great work our students do and highlight the many different tools, methods, and techniques students learn at Pratt.
cieTrade is a B2B enterprise software company serving the recycling and commodity trading industry. Their platform helps businesses manage inventory, track trades, handle logistics, and run accounting operations – all in one place. It’s a product built for a specific audience: traders, recycling plant operators, and small business owners who need everything in one place
Why Weren’t Visitors Converting To Leads? A Usability Study of cieTrade’s Website Read More »
Team: Elizabeth Serjantov, Jasmine Chen, Manvi Tandon, Shaelyn ChenDuration: 6 weeks (April – May 2026) Project Type: INFO 651-01: Emotional Design Academic ProjectMethods: User Testing, Emotional Design Methodologies, User Interviews, Tools: Figma, Figjam, Google Meet Context & Background Soft Stop is a speculative mobile app that reconsiders digital well-being through the lens of emotional design. Rather than relying on rigid
Soft Stop: Designing for Healthier Relationships With Technology Read More »
Team: Angela, Joanne, Tarun, & Tony Timeline: Sept – May 2026 Methodology: Information Architecture, Market Research, Ecosystem mapping, Heuristics Evaluation, Usability Testing Our team conducted market research and redesigned the marketing website for Edgar Agents, a company in the financial services filing services sector. TLDR: Our team conducted market research and redesigned the marketing website
Edgar Agents: Designing a Financial Services Platform Read More »
TEAM Harshita DanduSaniya JainVasilios NikolopoulosWendy Li ROLES UX DesignUI DesignProduct Design TOOLS FigmaFigjam Project Overview The School of Leadership is a non-profit organization dedicated to cultivating young impact leaders. Through real-world programs and cross-sector partnerships, SoL helps in building the character and capabilities required to lead social and environmental change. As part of a class
Redesigning the School of Leadership Platform to Drive Partner Engagement Read More »
Designing emotionally adaptive travel experiences, with AI and using AI. An AI-powered travel companion that co-creates emotionally adaptive itineraries based on energy, mood, pace, and real-time context. Overview Travel planning today is optimized for logistics. But through our research, we found that people don’t want perfectly optimized travel. They want travel that adapts with them.
Wander-well: Travel that flows with you Read More »
Project Overview The Student Medical Ethics Journal is a nonprofit, student-run academic journal with a rare ambition: to democratize medical ethics discourse across students, practitioners, and educators worldwide. They publish peer-reviewed articles, video seminars, and multimedia content — and they’d been growing. But something wasn’t working. Users who arrived rarely stayed. Submissions were declining. And
Student Medical Ethics Journal – A Content Problem Hiding Inside A Navigation Problem Read More »
How research, visual storytelling and user empathy lead our team on a journey to design a sensory access tool for Positive Exposure Gallery and what I learned in the process. Course: Info 606- Digital Accessibility BY: Anika Majumder Team: Liz, Allison, Alaa, Anika My Role: Visual Design. Storyboard illustration. Sensory kit. Solution concept & ideation
A Day at the gallery: Designing Sensory Access for Neurodivergent Visitors Read More »
PawPrint is a UI design kit built by a four-person student team for adoptapet.com. Every sprint, the team was rebuilding things that already existed. We set out to fix that. This is my individual account of how we built it, what I contributed, and what I learned along the way. Every sprint, the team was
We gave Adopt a Pet the visual language it deserved. Read More »
Team: Anli HuangHyun LeeSharron LouYuxuan Xia Roles: UX ResearchUX DesignUI DesignDesign StrategyInformation Architecture ToolsFigmaFigjamClaude Code + Design Project Overview The National Gallery of Art (NGA) is home to more than 150,000 artworks, archival records, and library materials. While the collection is expansive, navigating it digitally can often feel fragmented and overwhelming, especially for younger audiences
Specialized Experience – Reshaping Artwork Search with Vector Queries Read More »