Design Critique: R.E.I. (Web Browsing, Mobile/iPad

Recreational Equipment Inc. (REI), is an American consumer co-operative retailer with over 100 outdoor industry brands, suppliers, and manufacturers. REI strives to promote both large scale retailer brands and small specialty brands for their customers, while also providing accessible services to include: informational classes, outdoor related-events, expert advice, and sustainable consumer options. With the vast …

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