Using Google Analytics to Inform The Center’s Website Redesign

about the project The Lesbian, Gay, Bisexual & Transgender Community Center (The Center) tasked our group in Digital Analytics to analyze the website as the organization prepares for a website redesign. We met with Evan Britt, Marketing Director, to get an idea of current Google Analytics usage, the primary purpose of the site, and what …

Using Google Analytics to Inform The Center’s Website Redesign Read More »