Usability and Brand Experience

We are surrounded by technology that allow us to make a purchase anytime anywhere. But what makes us recognize a brand instantly when we are viewing their e-commerce store on different devices? What evokes our memory about certain product when we walk into the retail space? If you are looking to buy a new laptop for the …

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Design Critique: Oontz Wireless Speaker

The shape of the Oontz wireless speaker is similar to that of a triangular block—with its exterior made out of plastic and rubber. The speaker is an audio output for electronic device to connect by Bluetooth or AUX input. The three basic functions of controlling the audio are: volume up, volume down and pause. The …

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