Champions of Universe

Universe is an IOS application that empowers users with the ability to create and publish their own websites in minutes. It is a dynamic platform with the main goal to give its users the ability to easily and quickly do what competitor platforms, like Squarespace, Wix, and WordPress, do- but this time on a mobile …

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Understanding a Younger’s Audience Interest in Attending Caribbean Cultural Events

Braata Productions Client: Braata Productions Team: Pratt Institute Role: User testing, qualitiative data analysis, mock ups, presentation Timeline: 2 Months Type: Desktop Braata Productions came to the Pratt Insititute’s Center for Digital Experiences to redesign their website with a focus on making the experience more consistent and more usable. Since Braata Productions in the past …

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Evaluation Story: Braata Productions

The Client My research group was approached by Andrew Clarke of Braata Productions to help improve the user experience of his organization’s website. Braata Productions is a Caribbean arts and culture organization that hosts events and fundraisers to help promote everything the Caribbean has to offer here in NYC. Our Team For this usability study, …

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Analyzing the user behavior of The Museum of Contemporary Photography’s (MoCP) website for the redesign project

Website Analytics The research aims to collaborate with the redesign of the museum’s website. With the data analysis, we wanted to understand the behavior of the user of the Chicago area and outside Chicago within the current web to improve and generate engagement with the content online and show what the museum offers.  Goal 1: …

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User Testing of the New Pratt Library Discovery Service to Determine and Mitigate Usability Flaws

Cameron Dudzisz: Case Study, Task Co-Writer, Testing Co-Moderator Usability Study by Cameron Dudzisz, Cathy Hu, Eesha Parasnis, & Sharon (Yuxin) Tao, prepared for Nicholas Dease & Pratt Institute Library For full report, please click HERE. Abstract The Pratt Institute Library is a vital resource for students, and the database search tool its supportive spine. Supplied …

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Is Walt Disney World Really the “Happiest Place on Earth” for ALL? : Digital Accessibility Review

The entertainment-resort complex, Disney World, located in Orlando, Florida, is famously heralded for being the “Happiest Place On Earth.” This year Walt Disney World is celebrating its 50th anniversary. While the company and the world reflect on the joy and innovation Disney has achieved throughout the years, has it really lived up to its name?  …

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Redesigning CB3 Website and Landmarks Feature

Client Brief Community Board 3 is a resident board located in downtown Manhattan which has an important advisory role in land use and zoning matters, City budget, municipal service delivery, and many other matters. There were two objectives for redesigning the website. One is restructuring CB3 Website and the other is designing a feature of …

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Case Study: Is Pratt’s News Site easy to navigate?

Pratt News is a resource for current events and other content relevant to the Pratt community. It features a unique navigation menu that sets it apart from the rest of the Pratt Institute website. In this project, our team used Google Analytics and HotJar to help users find content and get around the site more …

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