Author name: Kexin Cha

The Unsung Hero in UX Design Process: Quantitative Usability Research

/ / Ideas & Issues

  Introduction: As a user experience design student, quantitative research is mentioned far less than qualitative research. My brief encounter with quantitative usability data was during a class assignment where we were supposed to perform tree test through Optimal Workshop, but I was not fully aware why and when we need to quantitative data in usability […]

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Design Critique: Kindle Notebook Interface (PC app)

/ / Design Critiques

This critique evaluates the interface of Notebook function on Kindle PC app. The Notebook stores the following type of notes: bookmarked page, user’s written notes, colored highlights, starred highlights, and popular highlights from other users. Users can select from a drop-down menu to review their preferred type of notes. In addition, users can star or

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