Good Intentions ≠ Good Research: Identifying & combating cognitive bias in usability research
Image credit: KnowYourMeme.com Ignorance is not bliss There’s an old saying you might have heard. It goes something like this: “fool me once, shame on you; fool me twice, shame on me.” Usually, this is said after a series of betrayals by a friend, a family member, or a loved one. But could it reach into […]