Hand holding a smartphone displaying the Flo app home screen, showing period tracking information on a pink gradient background, with the Flo logo on the left.

Design Critique: Flo (iOS App)

Flo is a menstrual cycle–tracking app that helps users monitor periods, ovulation, or pregnancy. It also offers resources on menstruation, pregnancy, mental-health and sexual wellness, along with symptom logging. This critique reviews Flo through concepts from Design of Everyday Things and How Artifacts Afford, focusing on the experience of a user tracking their period. Onboarding […]

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