Eye Tracking and The Best UX Practices in The Mobile World

In today’s world, usability testing is critical for designing user-friendly interfaces. These tests take on different forms and methods that help designers identify usability issues. This is critical when analyzing the bridge between design expectations and user behavior. Sensory-based technology, such as eye-tracking, has been revolutionary in gaining deeper insights on how users interact with …

Read more

Design Critique: Splitwise (iOS App)

Splitwise is an IOU managing application providing its users a hassle free method of splitting their expenses with family and friends. This cloud-based application eliminates the need to keep paper bills and helps in keeping a track of your debts in a simple ledger format. Based in Rhode Island, Splitwise makes the life easier as …

Read more