Psychology in Design. Principles Helping to Understand Users

The article giving insights into general principles of psychology which can help designers know users better and create user- friendly web and mobile interfaces. Some people are used to thinking of design as a purely artistic job but there is much more standing behind it. The sense of beauty and inspiration are not enough to …

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Design Critique: Fabulous – Motivate Me! (iOS App)

Fabulous is a science-based app, incubated in Duke’s Behavioral Economics Lab, that will help you build healthy rituals into your life, just like an elite athlete. Users can start by picking one of four Journeys: Feel more energized, lose weight, sleep better, or focus and concentrate better. With your goal defined, Fabulous will break down users …

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