From Analog to Digital: A Conversation with Laurie Sadow

Laurie Sadow is an UX strategist and researcher with over 30 years of experience.  She began her career learning graphic design with a focus on print.  As technology evolved, she learned the UX tools that would allow her to focus on her true passion – optimizing digital channels and products designed for the user to …

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The US Government & Usability: tools for everyone!

Usability and the US Government go hand in hand. ADA laws require the government to make all of their outputs accessible, so usability is something that goes right along with that. The U.S. Department of Health and Human Services’ Office of the Assistant Secretary for Public Affairs are the ones that manage the content of …

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Crusader for Usability Testing: A Conversation with Dave Lumerman

“People understand the concept, but they don’t understand that it has to be done.”  I recently sat down with Dave Lumerman, the in-house usability tester at New York Life. Over the 15 years he’s been with the company, he’s evolved into user-tester after a career in animation, advertising illustration and web publishing. His approach has always been user- …

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UX and Happiness: An Interview with Pamela Pavliscak

Pamela Pavliscak is a design researcher who specializes in emotional intelligence and positive design. She is the founder of Change Sciences, a research think tank that investigates the way people experience technology in order to ensure that client companies provide the most positive experiences possible. She is currently writing a book, Designing for Happiness, to …

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Google AMP: What Price UX?

Recent developments such as Google’s Accelerated Mobile Pages, Facebook’s Instant Articles, and Apple’s Universal Links are creating opportunities for these web giants to move content access from the publisher’s domain into a singular location under their control.  This is ostensibly done in the name of improving user experience, but has interesting implications in terms of …

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Summer 2016 Course: Projects in Information Experience Design

This summer I’ll be teaching a course called “Projects in Information Experience Design” as part of the UX Advanced Certificate program but open to all School of Information students. In this course, students will work with the Intrepid Sea, Air, and Space Museum to help them understand and improve the visitor experience. Throughout the course-long project, students will employ a range …

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Retail’s Getting Details: New Data Collection Tools Offer Retailers Insights into the Usability of Their Brick-And-Mortar Stores

Usability testing, fundamentally, seeks to understand the ease with which a user can find what he or she is looking for in a particular environment. The retail industry has always had a unique interest in understanding the usability of its environments as customer confusion and frustration can quickly translate to lost sales. While a variety of tools have been available …

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