Eye Tracking Study – NYU Langone Health

About Advanced usability analytics for NYU Langone using eye-tracking method. NYU Langone Health is one of the nation’s premier academic medical centers. Located in the heart of Manhattan, with additional facilities throughout the New York City area, NYU Langone is a popular choice for students with insurance health plan. Our study goal is to Evaluate the usability …

Eye Tracking Study – NYU Langone Health Read More »

Eye-Tracking Study: Jet Blue Airlines

Overview: JetBlue Airways is a major American low-cost airline, and the seventh-largest airline in the United States by passengers carried. Three usability experts conducted an eye-tracking study to evaluate the effectiveness of the Jetblue Airlines homepage in helping travelers plan trips and adjust to COVID-19 travel regulations. Through evaluative user research, we hoped to answer …

Eye-Tracking Study: Jet Blue Airlines Read More »

Monterey Bay Aquarium: Evaluation Story

A team of four researchers completed an analysis of Monterey Bay Aquarium’s website in order to provide the Aquarium’s digital team with recommendations on how to increase email subscriptions from its live-cam viewing audience. This research was completed for the Digital Analytics class at Pratt Institute taught by Prof. Elena Villaespesa. Project Overview client meeting …

Monterey Bay Aquarium: Evaluation Story Read More »

Design Critique: Jesse James Garret’s 5 Elements in Google Drive

Strategy Google drive is designed for people to manage their file like docs, slides, or tables online. It also a cloud cooperation platform for users to share and collaborate, by inviting others to view, edit, or leave comments on any of the files or folders. Google drive is accessible to all users over the world …

Design Critique: Jesse James Garret’s 5 Elements in Google Drive Read More »

Design Critique on Information Organization of Bilibili.com

Introduction Bilibili.com, which is also called B-site, is one of the most trending video websites used in China today. It is especially popular among the younger generation. Originally, it provides contents based on animation, comic, and games (ACGs). Now, more and more daily life videos are being uploaded by creators, ranging from music, dancing, science …

Design Critique on Information Organization of Bilibili.com Read More »

Remote Moderated Usability Evaluation Study with UserZoom

The Project The Archivist Round Table website’s mission is to serve as an advocacy platform to: Raise awareness to the cultural preservation of materials by making things more accessible to the public. Influence court decisions on behalf of archives. Provide avenues for existing and aspiring archivists to share advice and best practices, and further their …

Remote Moderated Usability Evaluation Study with UserZoom Read More »