ux design

Homepage of the redesigned website and logo of Witness to Mass Incarceration

Towards greater impact and more support for Formerly Incarcerated People: WITNESS to Mass Incarceration Website Redesign

Duration: Sep – Dec 2023Team members: Cici Lin, Jennie Lin, Keyi Zhang, Nehal Sharma Project Overview WITNESS for Mass Incarceration (WITNESS) is an organisation aimed to support Formerly Incarcerated People (FIP). It is dedicated to transforming the lives of FIP by advocating for long-term solutions, fostering economic empowerment, and building generational wealth. Following extensive research,

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Enhancing growth and engagement for New York Microscopical Society

Project Overview The New York Microscopical Society (NYMS) was founded in1877 by leaders of the American Museum of Natural History. Their mission is to promote theoretical and practical phases of microscopy for all of those interested, including people who have worked with microscopes for decades and those new to the field. The client was looking

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Growing Highly-engaging User Pool through User Research & Revising UI/UX design for Knowunity (iOS App)

CLIENT Knowunity DISCIPLINE User Research, UI/UX Design TIMELINE 4 weeks MY ROLE Client ContactUser ResearcherUser Experience Designer MEMBERS Magdalena FragaTiantian ShaoQing Yang TOOLS Figma, Figjam, Dovetail, Google Forms, Google Sheet, Calendly OVERVIEW Knounity: EdTech App that Facilitates Academic Content & Perspectives Sharing Knowunity, Europe’s fastest-growing EdTech app, boasts 9 million users across Europe and the

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[Knowunity] Design for growth: scaling power users from 7 to 100 

Team: community manager (Sarah Taylor), product manager (Taylor Valore), me, 3 designers (Charlotte, Kiyo, Magdalena) Role: user research, strategy design, ux design Time: 5 weeks (2023.11-2023.12)  Tool: Figma, Figjam, dovetail, zoom, pen & paper  *OVERVIEW (about Knowunity) Knowunity is Europe’s fastest-growing EdTech app with 9 million users across Europe (and now also the US).  Our

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Knowunity’s Quest: Navigating the US EdTech Landscape for Homework Success

A Comprehensive Case Study on Homework Habits, Usability Insights, and Enhancing Student Engagement CLIENT: Knowunity ROLE TIMELINE 5 Weeks TOOLS TEAM MEMBERS View Presentation About Client Knowunity is Europes fastest growing EdTech app with now 9 million users across Europe (and now also the US). Knowunity was founded 3 years ago by former high school

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LinkedIn Design Critique

Design Critique: LinkedIn Website

Introduction: LinkedIn is a professional social networking platform designed primarily for career development and networking. Users can create their custom profile to showcase their skills, experience, and education. They can further connect with industry peers and potential employers, making it a hub for job searching, recruitment, and business networking. It also allows the users to

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Design Critique: Goodreads iOS App

Introduction Goodreads is a social book cataloging app, a subsidiary of Amazon that allows users to add books to their personal bookshelves, rate and review books, get recommendations, and connect with other readers. This article will critique the design of the app based on the usability concepts mentioned in Don Norman’s Design of Everyday Things.

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design critique of IKEA ios app

Design Critique: IKEA ( iOS app )

Exploring IKEA: A budget-friendly haven for furniture and home goods, fueling ideas for a cozier home IKEA is a Dutch-based multinational conglomerate known for designing and selling ready-to-assemble furniture, home decor, and various other goods and services. The IKEA app, available on both iOS and Android, provides an affordable furniture and home goods shopping experience

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