Re-designing e-commerce website for a small business with rapid iterative testing, A Case Study: Happy N’ Beyond
About the Client: Happy N’ Beyond is a small woman and indigenous owned Canadian gift store brand that sells independently designed stickers. The owners, Meaghan and Taylor, previously operated their business by selling on various e-commerce platforms like Etsy, Shopify and Faire, and at in-person events. They recently tried to take their business further by […]