Tracy Khiew – IXD@Pratt

From Modern Heritage to Digital Growth: Redesigning the Asian-American Blueprint for Isaboko.

Tracy Khiew, Yung-Wei Chen, Apoorva Kavitkar and Kshitija Chandra Tammireddi / May 9, 2026 / Projects

Team: Amy (Yung-Wei Chen), Tracy Khiew, Apoorva Kavitkar, Kshitija Chandra Duration: 14 weeks (February – May 2026) Client: isaboko.com, Izzy Li Kostrzewa (founder/designer)Methods: Heuristic Evaluation, Competitive Analysis, User Interviews, Affinity Mapping Tools: Figma, FigJam, Shopify Overview The Digital Atelier: Bridging Brand Soul with High-Performance Commerce Isaboko is a zero-waste fashion label that lives at the […]

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Assistive Technology: IKOU Portable Chair

Tracy Khiew / February 7, 2026 / Design Critiques

IKOU is a portable chair designed for infants and toddlers who need postural support. Created by parent Yuri Matsumoto with IDEO Tokyo, it was designed to allow families to bring postural support with them outside the home. In Japan, government-subsidized supportive chairs work well at home but are too bulky and heavy to transport easily.

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Design Critique: Adidas Running (iOS App)

Tracy Khiew / September 9, 2025 / Design Critiques

Adidas Running is a fitness tracker that logs workouts, maps routes, and records performance data such as pace, calories, and distance. With adaptive training plans, progress tracking, and social features like community groups and challenges, it supports beginners and experienced athletes in setting goals, staying motivated, and advancing their fitness journeys. Home Screen and Start

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Author name: Tracy Khiew

From Modern Heritage to Digital Growth: Redesigning the Asian-American Blueprint for Isaboko.

Assistive Technology: IKOU Portable Chair

Design Critique: Adidas Running (iOS App)