News

What’s going on with IXD@Pratt? Posts in this category cover news, announcements, and other important information about the IXD program at Pratt.

Weekly Critic on 500px.com

To begin with: An Introduction on 500px.com 500px.com is a website for both professional and amateur photographers to present, critique, sell, and purchase photographs or their service. Thus, because of the commodity here are high-quality photos and the selling process requires advanced knowledge on licensing, the website may target more experienced audiences. As a professional

Weekly Critic on 500px.com Read More »

Weekly Crit: Peloton

In the “Elements of User Experience”, Jesse James Garrett breaks down the user experience process into five elements or planes: strategy, scope, structure, skeleton, and surface. Today I will be critiquing Peloton’s website with these five elements in mind. Strategy: product objectives & user needs As Jesse mentions, this is the most abstract element. I

Weekly Crit: Peloton Read More »

Chatbots in our life: How to design a chatbot?

A chatbot is an artificial intelligence that provides the conversational interface to aid users with a set of tasks through text or audio. It was first introduced in 1950. Alan Turing, an English mathematician and computer scientist, outlined the Turing artificial intelligence test in his paper “Computer Machinery and Intelligence” (Dermoudy, 2018). The recent blooming of

Chatbots in our life: How to design a chatbot? Read More »

UX KPIs and PULSE Metrics

UX KPIs UX KPIs means key performance indicators of user experience, which helps to reflect the overall goal of a product or a website. With UX KPIs, user experience becomes tangible and measurable. UX KPIs are divided into two main categories, which are behavioral UX KPIs and Attitudinal UX KPIs.  Behavioural UX KPIs measure what

UX KPIs and PULSE Metrics Read More »