What’s going on with IXD@Pratt? Posts in this category cover news, announcements, and other important information about the IXD program at Pratt.
Anna E. Feldman, M.S. Data Analytics & Visualization ’23 Project Overview Our client, Smithsonian Associates, is a cultural organization that functions as the educational programming arm of the Smithsonian Institution, producing numerous events annually and providing learning opportunities to people of all ages through events and courses in the arts, cultures, and global history. Our …
Overview Client: Braata Productions Team members: Nishi Chitale, Nathalie Traikos, Marc Molta, Olivia Loeb-Mevorach Project Duration: 3 weeks Tools used: Google Analytics, Supermetrics, Google Sheets, Looker Studio Introduction Braata Productions is a charitable organization that offers an avenue for artists of Caribbean and Caribbean-American descent to showcase their talents through a diverse range of mediums …
Creating an analytics report for Braata Productions Read More »
Project Background We worked with Smithsonian Associates to analyze their Google Analytics data as they anticipate a full transition from Universal Analytics to Google Analytics later this year. The scope of this analysis includes customer demographics and behavior, acquisition through traffic channels, e-commerce data, and checkout behavior. This case study outlines our main findings and …
Client Overview The Metropolitan Museum of Art (Met) is one of New York’s leading cultural institutions, boasting over 5,000 years of art from across the world. Their mission statement is as follows: “The Metropolitan Museum of Art collects, studies, conserves, and presents significant works of art across time and cultures in order to connect all …
Content is King: Enhancing Met Perspectives through Eye-Tracking & Behavioral Analytics Read More »
Pratt’s health services, counseling center, and resilience, wellness, and well-being webpages are evaluated by a UX research team, including myself, to determine solutions for improving the experience of Pratt web pages. The goal is to access health and safety information web pages within 1-2 clicks of entering the home screen on the Pratt.edu website. A …
Introduction: The Smithsonian American Art Museum at Renwick is the nation’s flagship museum for American art and craft. Our usability team was asked to test a search engine they are designing to help educators find and access educational resources like lesson plans, videos, and hands-on activities. SAAM desired to have us test their metadata and …
About SITES Smithsonian Institute Traveling Exhibition Services or SITES is a service by the Smithsonian Museum that curates and offers Smithsonian-quality exhibits or displays to museums and communities around the US.These exhibits feature artifacts and immersive experiences in fields of science, art and history. The website functions as a primary source of information for hosting …
UX Research: Smithsonian Institute Traveling Exhibition services (SITES) Read More »
Introduction The Smithsonian American Art Museum (SAAM) is a renowned museum that boasts an extensive collection of American art, spanning from the colonial period to contemporary times. As part of its mission to educate, inspire, and engage its audience, the museum constantly strives to improve not only its visitor experience but also users of their …
The Smithsonian American Art Museum (SAAM) has the nation’s first collection of American art. According to their website, the museum prides itself on their collections that “captures the aspirations, character, and imagination of the American people throughout three centuries.” SAAM’s mission is dedicated to collecting, understanding, and enjoying American art. As it suggests, the museum …
Case Study: SAAM and its educational resource search page prototype Read More »