What are IXD@Pratt students up to? Posts in this category showcase the great work our students do and highlight the many different tools, methods, and techniques students learn at Pratt.
The Pratt News website currently provides content for over 2000 users with content ranging topics from the school’s departments to community involvement and current events. Our team set out to conduct an analysis on their newly launched website in order to understand how their users interact with the site and respond to the new design. […]
The newly redesigned news website for Pratt Institute provides information, ideas, stories, and updates across all Pratt Institute. This project utilizes Hotjar and Google Analytics to collect user data and understand user behavior to offer potential solutions to enhance and streamline the user flow and navigation on the Pratt News website.
The Problem Background The Digital Preservation Outreach & Education Network (DPOE-N) is a non-profit organization run by the Pratt School of Information and New York University’s Moving Image Archiving and Preservation program. DPOE-N provides financial and material support to professionals and institution in the cultural heritage preservation and museum fields to facilitate digital preservation and conservation. DPOE-N provides these services through
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In 2018, the Digital Preservation Outreach & Education Network (DPOE-N) originally created by the Library or Congress in 2010, transitioned to Pratt Institute School of Information and New York University’s Moving Image Archiving and Preservation program. In 2020, they were awarded a two-year grant from The Andrew W. Mellon Foundation with the a goal to
PROJECT OVERVIEW Seafood Watch is a project of Monterey Bay Aquarium that aims to spread knowledge about sustainable seafood and provides recommendations to businesses and everyday seafood consumers to reduce the negative impact of the seafood industry on the oceans. The new Seafood Watch website launched on 2nd December, 2020 and this project analyzes the
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PROJECT SUMMARY Ingenium (www.ingeniumcanada.org) is a a Canadian organization representing three museums: the Canada Agriculture and Food Museum, the Canada Aviation and Space Museum, and the Canada Science and Technology Museum. The purpose of this project is to help Ingenium achieve their objective of improving their analytics usage. The project scope included the development of
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CLIENT Kazani Beauty a family run business based in New York, creating hair and skincare products made of natural ingredients and contributes to causes surrounding environmental conservation and animal cruelty. According to internal data from Kazani, its mobile website 0% mobile user return rate over four months – a primary indicator that the website did
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Project Summary: The goal of the Kazani usability study was to assess how well the kazanibeauty.com meets a user’s needs in making a an informed-purchase decision and discover areas for actionable improvements to better meet user needs. Based on 10 remote user tests, our research team of 5 members identified three overarching problems, addressed by
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Braata Productions is an organization based in New York that seeks to cultivate a space for Caribbean artists and Culture through events, community outreach and educational programs. The organization has a strong core audience, Caribbean women over 30, and wishes to expand its reach to a wider array of individuals. The purpose of the usability test
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Client Braata Productions was founded in 2009 to promote Caribbean folk culture, music movement, stories, artists, and theatre within New York City. Braata Productions’ projects and programs have served over 350 artists, directors, designers, and technicians who benefited from projects such as The Braata Folk Singers, “Project BE,” Braata Theatre Workshop, and The Braata Award.
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