Database for Databases This study aimed to test the site’s effectiveness in making information easy to find and discover by new users, facilitating simple user interactions, and providing a satisfactory experience for students. What’s the purpose of this website? We tried to answer this question using the insights we gathered and the designs we recommended […]
Pre-launch Usability Testing for A-Z Databases Read More »
Targeting and unfolding commonly occurred student pain points by revamping the Cooper Union Library website. Role UX ResearcherUX Designer Team Minh NguyenChu Yuan ChiuQiaochu ZhangPujan ThakerShikha Mehta Duration 6 weeks(03/20 – 04/29) Tools Figma, Google Meets, Google Slides, Google Form, Tableau. Before we get started, here are some quick notes! Our Clients Lisa, Dale, and
Spice it Up! Revamping the Cooper Union Library Website. Read More »
Domino’s is the largest pizza chain in the US and the world over. They are industry leaders in terms of innovation, marketing, supply chain management and coming up with innovative campaigns such as the recent ‘Domino’s Pinpoint Delivery’ service that delivers pizza to you anywhere you like, without requiring your address.This along with their market position and popularity should ideally mean they have an extremely efficient, user friendly and responsive website and app interface.And through this design critique, I shed light on some key usability issues I noticed in the Domino‘s app interface.
Design Critique: The Domino’s App (iOS) Read More »
Introduction Independent Curators International (ICI) is a non-profit arts organization that supports curators. ICI connects curators worldwide, providing many resources, including fellowships, intensives, and seminars. Our approach involved moderated remote testing—a dynamic method allowing us to capture authentic user interactions across diverse demographics. Client: Independent Curators International (ICI) Team Members: What were the project scope
From Insights to Impact: User Experience Analysis for ICI’s Website Optimization Read More »
CLIENT Knowunity DISCIPLINE User Research, UI/UX Design TIMELINE 4 weeks MY ROLE Client ContactUser ResearcherUser Experience Designer MEMBERS Magdalena FragaTiantian ShaoQing Yang TOOLS Figma, Figjam, Dovetail, Google Forms, Google Sheet, Calendly OVERVIEW Knounity: EdTech App that Facilitates Academic Content & Perspectives Sharing Knowunity, Europe’s fastest-growing EdTech app, boasts 9 million users across Europe and the
Team: community manager (Sarah Taylor), product manager (Taylor Valore), me, 3 designers (Charlotte, Kiyo, Magdalena) Role: user research, strategy design, ux design Time: 5 weeks (2023.11-2023.12) Tool: Figma, Figjam, dovetail, zoom, pen & paper *OVERVIEW (about Knowunity) Knowunity is Europe’s fastest-growing EdTech app with 9 million users across Europe (and now also the US). Our
[Knowunity] Design for growth: scaling power users from 7 to 100 Read More »
A Comprehensive Case Study on Homework Habits, Usability Insights, and Enhancing Student Engagement CLIENT: Knowunity ROLE TIMELINE 5 Weeks TOOLS TEAM MEMBERS View Presentation About Client Knowunity is Europes fastest growing EdTech app with now 9 million users across Europe (and now also the US). Knowunity was founded 3 years ago by former high school
Knowunity’s Quest: Navigating the US EdTech Landscape for Homework Success Read More »
Overview To eradicate global poverty, Concern Worldwide, an international organization based in Ireland, recently relaunched its website to attract donors. Due to the current lack of historical user behavior data, our research aims to understand user behavior, focusing on increasing Concern Worldwide’s donor base in the United States. Our 12-week study highlights donors’ preference for
Introduction X-plane store is an online marketplace and community forum for flight-simulation enthusiasts. Built specifically for the flight-simulation software X-plane, this store allows users to purchase and upload add-ons, modifications and other content to improve their flight simulation experience inside the X-plane software. Who is this service for? As per the organization’s ethos, their primary
Design Critique: X-Plane Store (Web Interface) Read More »
The Cornell Lab of Ornithology adopted a clever way to answer the question “What’s that bird?” making the wealth of knowledge in ornithology accessible to the general public. This critique provides user-centric insights on how usable the Merlin Bird ID app is for a user interested in identifying and learning more about birds around them.
Design Critique: Merlin Bird ID App Read More »