Design Critiques

What makes some designs good and others bad? Why do some designs work while others don’t? Posts in this category offer thoughtful design critiques of modern digital interfaces, with commentary inspired by Don Norman’s “The Design of Everyday Things.”

Design Critique: Zara (Mobile App)

Zara is a well-known Spanish apparel retailer, specializing in fast fashion, leading design trends for young shoppers and promoting creative design and special materials using. The branding is very strong through out its website and mobile app. However, in terms of functionality of its digital tools, there are a lot to comment.

Design Critique: American Airlines (Mobile App)

American Airlines is one of the major airlines in the United States. Similar to their web application, their mobile application allows a guest user or AAdvantage member to book a flight, check their flight status, or find an existing trip, along with a series of other less prominent features, like quickly accessing mobile boarding passes, …

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Design Critique: Google Maps (iOS app/Mobile)

Google Maps is a representative application for geographic information. The app has been helping users to find a place and get more information about the place since 2005. It offers various views of the map such as satellite imagery, aerial photography, street maps, 360° interactive panoramic views of streets. Especially, it gives users information on …

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Image description: A screenshot of Giphy's desktop browser home screen.

Design Critique: Giphy (iOS App)

Giphy is a multimedia search engine and content distributor most known for their animated, looping GIFs. Giphy’s many integration platforms include Instagram, Slack, and Twitter, but this critique will focus solely on its mobile app for iOS and the experience it provides for both searching and creating content.

Design Critique: Komoot Mobile App

Overview Komoot is route planner app, that is gaining more and more popularity recently. It´s target audience are hikers, runners, cyclists, or simply everyone who wants to explore an area on a bike or by foot. Komoot combines route optimizing technology, GPS, great mapping layer, that is constantly updated with a feedback from active users. Here is a link to a desktop version …

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