What are IXD@Pratt students up to? Posts in this category showcase the great work our students do and highlight the many different tools, methods, and techniques students learn at Pratt.
PROJECT OVERVIEW Seafood Watch is a project of Monterey Bay Aquarium that aims to spread knowledge about sustainable seafood and provides recommendations to businesses and everyday seafood consumers to reduce the negative impact of the seafood industry on the oceans. The new Seafood Watch website launched on 2nd December, 2020 and this project analyzes the […]
Seafood Watch Web Analytics: Evaluation Story Read More »
PROJECT SUMMARY Ingenium (www.ingeniumcanada.org) is a a Canadian organization representing three museums: the Canada Agriculture and Food Museum, the Canada Aviation and Space Museum, and the Canada Science and Technology Museum. The purpose of this project is to help Ingenium achieve their objective of improving their analytics usage. The project scope included the development of
Ingenium Analytics Read More »
CLIENT Kazani Beauty a family run business based in New York, creating hair and skincare products made of natural ingredients and contributes to causes surrounding environmental conservation and animal cruelty. According to internal data from Kazani, its mobile website 0% mobile user return rate over four months – a primary indicator that the website did
Evaluation Story: Kazani Beauty Read More »
Project Summary: The goal of the Kazani usability study was to assess how well the kazanibeauty.com meets a user’s needs in making a an informed-purchase decision and discover areas for actionable improvements to better meet user needs. Based on 10 remote user tests, our research team of 5 members identified three overarching problems, addressed by
Usability Evaluation Case Study: Kazanibeauty.com mobile website Read More »
Braata Productions is an organization based in New York that seeks to cultivate a space for Caribbean artists and Culture through events, community outreach and educational programs. The organization has a strong core audience, Caribbean women over 30, and wishes to expand its reach to a wider array of individuals. The purpose of the usability test
Evaluation Story: Braata Productions Read More »
Client Braata Productions was founded in 2009 to promote Caribbean folk culture, music movement, stories, artists, and theatre within New York City. Braata Productions’ projects and programs have served over 350 artists, directors, designers, and technicians who benefited from projects such as The Braata Folk Singers, “Project BE,” Braata Theatre Workshop, and The Braata Award.
Evaluation Story – Braata Productions Read More »
On March 17th, our team had the first meeting with our clients on Dr. Elena Villaespesa’s usability evaluation class : Ellice Engdahl and Filomena Napolitano, the digital collections and content manager and the digital marketing manager at the Henry Ford Museum website. Our team is made by a group of graduate students from Pratt Institute,
The Usability Evaluation of the Henry Ford Digital Collections Website Read More »
Project Brief Hoptale is an app that serves as an all-in-one content platform for travelers to explore, document, share and plan their trip stories. They have recently designed a travel panning feature, ‘Plan A Trip,” which allows travelers to make customized trip plans and edit detailed itineraries. I collaborated with four other 4 other UX
Design Story of Hoptale (iOS Travel App) Read More »
Overview This report details the results of a usability study on a progressive web app designed by Audioguiarte, a company based in Spain offering customized audio and multimedia solutions to museums. Due to the Covid-19 pandemic, The Thyssen Bornemisza National Museum asked Audioguiarte for a digital solution to guarantee “zero contact,” as conventional audio guides
Evaluation Story: Audioguiarte>> PWA audio guide usability improvement Read More »
Evaluation Report On March 17th 2021, my team met within Dr. Elena Villaespesa’s Usability Theory and Practice course Met with Ellice Engdahl and Filomena Napolitano, the digital collections and content manager and the digital marketing manager at The Henry Ford Museum. My team was composed of three Pratt Institute, School of Information Students: Yifan Wang,
The Henry Ford Digital Collections Website Read More »