Projects

What are IXD@Pratt students up to? Posts in this category showcase the great work our students do and highlight the many different tools, methods, and techniques students learn at Pratt.

Evaluation Story: Cooper Hewitt Collection API

CLIENTS:Cooper Hewitt Museum TEAM MEMBERS:Aimee ShiAlyssa BindaChelsea YipFariah Qasim PROFESSOR: Elena Villaespesa ABOUT THE PROJECTCooper Hewitt, Smithsonian Design Museum is a design museum that has been bringing the innovative and experimental technology into museum’s collections, knowledge, and resources. Recently Cooper Hewitt aims to renovate their public application programming interface (API) section on their official website.

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Eye Tracking Study – NYU Langone Health

About Advanced usability analytics for NYU Langone using eye-tracking method. NYU Langone Health is one of the nation’s premier academic medical centers. Located in the heart of Manhattan, with additional facilities throughout the New York City area, NYU Langone is a popular choice for students with insurance health plan. Our study goal is to Evaluate the usability

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Eye-Tracking Study: Jet Blue Airlines

Overview: JetBlue Airways is a major American low-cost airline, and the seventh-largest airline in the United States by passengers carried. Three usability experts conducted an eye-tracking study to evaluate the effectiveness of the Jetblue Airlines homepage in helping travelers plan trips and adjust to COVID-19 travel regulations. Through evaluative user research, we hoped to answer

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Monterey Bay Aquarium: Evaluation Story

A team of four researchers completed an analysis of Monterey Bay Aquarium’s website in order to provide the Aquarium’s digital team with recommendations on how to increase email subscriptions from its live-cam viewing audience. This research was completed for the Digital Analytics class at Pratt Institute taught by Prof. Elena Villaespesa. Project Overview client meeting

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