Projects

What are IXD@Pratt students up to? Posts in this category showcase the great work our students do and highlight the many different tools, methods, and techniques students learn at Pratt.

Sharing the Stories of Chinatown Businesses Through a Redesigned Website Experience for Made in Chinatown

Project Overview: This project was a team effort as part of the “Projects in IXD” coursework at Pratt Institute. We worked with the non-profit “Made in Chinatown” over 4 months to redesign their e-commerce website. The main goal of the website redesign was to drive ecommerce sales through an information architecture and visual design that […]

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Helping Big Reuse Advance NYC’s Sustainable Urban Environment with UX Research

Client Overview Big Reuse is a non-profit organization that runs multiple circular economy programs in the New York City area to “divert waste to landfills and reduce greenhouse gasses in the atmosphere.” Their website was created in order to communicate the organization’s story and mission, update their activities, and call for donations from the general

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Grassroots Grocery Usability Study

Our Client  Grassroots Grocery is a New York-based grassroots volunteer organization with the goal of providing nutritious food for their neighbors in need. With a strong emphasis on working as a community, Grassroots Grocery offers four main categories of volunteering: joining a Produce Party, group volunteering, volunteering your talent, and filling local Grassroots Grocery-affiliated community

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Enhancing Accessibility on the Fibromyalgia Care Society of America site

Fibromyalgia Care Society of America (FCSA) is a non-profit organization dedicated to providing care, supportive services, and education to individuals with Fibromyalgia, their families and friends, and the community at large. The FCSA website is an entry for anyone wanting to learn more about the organization or contribute to the cause. To help FCSA achieve its goal of supporting the community with fibromyalgia, this project primarily focuses on redesigning the website to accomplish accessibility, enhanced user experience, and growing digital footprint.

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How can the L-CMD Research Foundation compel more users to donate to their cause?

Project Overview The L-CMD Research Foundation was established to urgently translate scientific research into impactful treatments for a rare and fatal form of childhood muscular dystrophy, which currently has no treatment or cure. In order to achieve this mission, the organization must spread awareness about the disease and motivate more users to donate to their

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Enhancing accessibility of relevant information for graduate students on Pratt’s desktop website using eye-tracking

Role UX Research, Data Analysis, Designing Recommendations, Reporting Team Ariella Brown, Johna Shi, Samika Rastogi, Shubhangi Singh TIMELINE Oct 26, 2022 – Dec 14, 2022 Overview Our team worked with Pratt Institute to evaluate the performance of their re-designed website, launched in the Summer of 2022. The objective of this study was to understand the

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