Enhancing the user experience of The Met’s website using eye-tracking

Enhancing the user experience of The Met’s website using eye-tracking

Overview The Metropolitan Museum of Art is one of the largest and most prestigious art museums in the world. Its collection has more than two million works of art from all around the world, spanning five thousand years of world civilization from prehistory to the present.The Met partnered with Pratt Institute to understand more about […]

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Analyzing the user behavior of The Museum of Contemporary Photography’s (MoCP) website for the redesign project

Website Analytics The research aims to collaborate with the redesign of the museum’s website. With the data analysis, we wanted to understand the behavior of the user of the Chicago area and outside Chicago within the current web to improve and generate engagement with the content online and show what the museum offers.  Goal 1:

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Moderated User Test: AP World History Learning Experience With Efficient Teacher-Student Cooperation On The Engram Website

Overview Introduction Engram is a website aid for high school students in the AP World History course. This project is a study on the usability of Engram. The evaluators carried out this study utilizing remote moderated user testing. In this study, a total of nineteen usability problems were found. After evaluation, the evaluators summarized three

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Using Google Analytics to Inform The Center’s Website Redesign

about the project The Lesbian, Gay, Bisexual & Transgender Community Center (The Center) tasked our group in Digital Analytics to analyze the website as the organization prepares for a website redesign. We met with Evan Britt, Marketing Director, to get an idea of current Google Analytics usage, the primary purpose of the site, and what

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Humanizing Online Events and Donation Flows for NYC Urban Fellows Alumni Association

Introduction Whether a neighborhood, a college campus, a civil service program, or a well-attended Twitch channel, it’s hard enough already to move away from a community without fearing that you might lose touch with those you love once you leave. For many of us, beginning in March 2020, this worry came unexpectedly true as we

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Redesigning the NYCUFAA website: Building a social community for NYC Urban Fellows Alumni

Overview The Urban Fellows Alumni Association is a non-profit organization for the former participants of the New York City Urban Fellows Program. While the organization aims to sustain a network of alumni to support them socially and professionally, its current website doesn’t align with its goals. This project’s goal was to create a sense of community

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User Testing of the New Pratt Library Discovery Service to Determine and Mitigate Usability Flaws

Cameron Dudzisz: Case Study, Task Co-Writer, Testing Co-Moderator Usability Study by Cameron Dudzisz, Cathy Hu, Eesha Parasnis, & Sharon (Yuxin) Tao, prepared for Nicholas Dease & Pratt Institute Library For full report, please click HERE. Abstract The Pratt Institute Library is a vital resource for students, and the database search tool its supportive spine. Supplied

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Is The Henry Ford Innovation Atlas intuitive and easy to navigate?

Overview The Henry Ford Innovation Atlas is a web-based mapping tool that aims to help users investigate factors affecting innovation and invention in the education system. It also provides solutions and resources to bridge these innovation gaps.  Client’s Goals Enhancing the usability of the tool Magnifying the discoverability of different features across the tool Through remote moderated usability

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