Client: Amon Carter American History Museum Role: Teammates: Duration: 5 Weeks, November – December 2023 Background The Amon Carter Museum opened in 1961 and has since grown and expanded in size, both physical and collection wise. The Carter Museum is focused on giving back to the Fort Worth community, research and education, and the celebration …
CONTEXT MHM’s website had become stale: a crucial yet underutilized point of contact for Young Visitors The Merchant’s House Museum is New York City’s only 19th century home preserved intact, with original family furnishings and personal belongings of the Tredwell’s family. Despite the visitation numbers reaching pre-pandemic levels, the museum still struggled to appeal to …
Airpals is a B2B courier service based in New York City. Airpals is a relatively young company, operating with a small team with few resources to spare for research, thus our usability testing was especially valuable to the company. Our usability evaluation focused on their order form for scheduling a courier pickup and delivery, which is at the heart of the business. We recruited participants who fit the company’s user profile—people working in New York City based companies who would use a delivery service for work—to conduct moderated user testing of the interface. After analyzing our results, we provided Airpals with 6 recommendations for larger issues, and an additional 4 recommended adjustments for smaller, but nevertheless important, issues.
MY ROLEUser ResearcherUser Experience Design TIMELINE7 weeks TOOLSDesign: FigmaProject Management: NotionUser Research: Google Sheet, & Google FormPresentation: Google Slides CLIENT Smithsonian Institute Traveling Exhibition Services (SITES) TEAM MEMBERS Tawny TidwellWenge WangSneh Ganjoo Smithsonian Institute Traveling Exhibition Services (SITES) creates exhibitions that bring knowledge, discovery, and experiences traveling to people across America and beyond. The Challenge …
Generating More Leads For Smithsonian Institute Traveling Exhibition Services (SITES) Read More »
About the Project Smithsonian Institute Traveling Exhibition Services (SITES) is a division of the Smithsonian Institution that creates and manages exhibitions that travel to museums and cultural institutions across the United States and around the world. For over 70 years, SITES has created exhibitions that bring knowledge, discovery, and experiences to people across America and …
Overview We were approached by the Smithsonian Institution Traveling Exhibition Service (SITES) to conduct a usability evaluation of their site with a goal of generating more leads for their organization. We conducted a series of moderated usability tests with ten participants we recruited through Pratt’s listserv as well as outreach to former clients of SITES. …
Case Study: Smithsonian Institute Traveling Exhibition Services (SITES) Read More »
The Smithsonian American Art Museum (SAAM) has the nation’s first collection of American art. According to their website, the museum prides itself on their collections that “captures the aspirations, character, and imagination of the American people throughout three centuries.” SAAM’s mission is dedicated to collecting, understanding, and enjoying American art. As it suggests, the museum …
Case Study: SAAM and its educational resource search page prototype Read More »
The Bay Ridge Center, a non-profit community organization providing support for older residents of southeast Brooklyn, wanted to test the usability of its newly-redesigned website, with a particular focus on its user-friendliness for seniors. After conducting a series of moderated remote user tests with a sample of older participants, we determined that while the website covers an impressive amount of information on a range of services, there were some findability issues that impacted accessibility.
Who are the Girl Scouts? The Girl Scouts is an American youth organization aimed at empowering girls through a variety of programs that include outdoor activities, STEM programs, leadership training, and so on. Since it is a nonprofit and has an event-driven focus, one of the most consistent demands of the Girl Scouts organization is …
Building an Intuitive Online Process for Volunteering at a Girl Scouts Event Read More »
Overview The Metropolitan Museum of Art is one of the largest and most prestigious art museums in the world. Its collection has more than two million works of art from all around the world, spanning five thousand years of world civilization from prehistory to the present.The Met partnered with Pratt Institute to understand more about …
Enhancing the user experience of The Met’s website using eye-tracking Read More »