What’s going on in the world that informs the practice of designing information experiences? Posts in this category tackle new, exciting, controversial, or otherwise noteworthy ideas or issues and discuss their relevance to the field.
The article giving insights into general principles of psychology which can help designers know users better and create user- friendly web and mobile interfaces. Some people are used to thinking of design as a purely artistic job but there is much more standing behind it. The sense of beauty and inspiration are not enough to
Psychology in Design. Principles Helping to Understand Users Read More »
Introduction: As a user experience design student, quantitative research is mentioned far less than qualitative research. My brief encounter with quantitative usability data was during a class assignment where we were supposed to perform tree test through Optimal Workshop, but I was not fully aware why and when we need to quantitative data in usability
The Unsung Hero in UX Design Process: Quantitative Usability Research Read More »
Recently, the team I have been working on is hiring for senior designers. And I went through all the portfolio review and design exercise parts. As an intern, I learned so much from those candidates, and I want to share all these useful points with you. Portfolio Review Every candidate starts from the portfolio review
Portfolio Review techniques Read More »
As UX Designers, we have the power to design a product that can be interacted with million people on the internet. It is our obligation to make sure users can successfully access our website. This means all the users include who have visual impairments, color blind, hearing, cognitive disabilities or problems, who use different
How to Play with Color on Interface Read More »
UX designers design products for users – this is a statement which can be heard while discussing this profession. In fact, the name of the profession says so. However, very often the reality is different and UX designers need not only to satisfy the interests of users, but also the companies, which pay their wages.
Human-centered design or Humane design – role of ethical standards in UX Read More »
User Experience design is all about understanding users. In order to be a good UX designer or interaction designer, we have to know that we are not solving our own problems, but users. With Gestalt psychological rules and theories, we can add more value to our products by better understanding users’ behaviors, emotions, and motivations. Using Gestalt principles
Bring Gestalt Psychology into Design Playground Read More »
Talking about Amazon, my friends and I all have bad experiences before. We give up selecting a specific product because of thousands of options on Amazon with all kinds of feedback evaluation, and finally, go to Ikea or Target grab one. What’s wrong with Amazon? It gives us choices as more as they can, but
Reducing cognitive overload to Increase usability in online sale Read More »
Link to blog: https://ixd.prattsi.org/2018/10/good-robot-bad-robot-the-ethics-of-ai/ Introduction: The ethically-minded have always weighed benefit and risk when it comes to AI becoming more prevalent in everyday life. The topic has been picked apart in everything from pulpy sci-fi novels from the 50s to well-regarded popular scientific journals of today, where ever-increasing human-like AI are now commonplace. This blog
Good Robot, Bad Robot: The Ethics of AI Read More »
In last blog post, I talked about some basic principles to follow when designing for multi-screens. There is 3Cs Framework (Consistent, Continuous, Complementary) I found extremely helpful when analyzing the strategies of multiscreen design. However, there are more specific strategies could be discussed which I believe can also fit into the 3Cs Framework. The book
Strategies and Good Examples of Multiscreen UX Read More »
Today, human live with screens, and most likely, with multi-screens. There are PCs, smartphone, tablets, TVs, smartwatches and more. People use them for different occasions or use them together. As a designer, I heard about terms like “mobile-first” and “responsive” a lot and have actually designed products across different platforms, while I found there is
Principles of Designing for Multi-screens Read More »