Embarking on a transformative mission, our team set out to revolutionize Oppenheimer Financial Institution’s digital landscape, a finance pillar with over 140 years of expertise. Our goal was ambitious yet clear: to develop a comprehensive design system that foregrounds accessibility and enhances user experience. This endeavor aimed not just to refine visuals but to reimagine […]
Crafting Oppenheimer’s Inclusive Digital Future Read More »
Authors: Cassandra Cyphers, Shivani Kolte, Eleanor Cunningham-Rothwell Pinterest has both an ethical responsibility and business interest in ensuring its platform is accessible to all users, with approximately 1 in 4 U.S. adults experiencing a disability at some point in their lives. The platform itself does meet several accessibility principles set out in the Web Content
Analyzing the Accessibility of Pinterest Read More »
Overview Scope of work & Timeline Methodology to Solution Findings & Recommendations To Conclude Reflections
Donations in Crypto? Unveiling Usability Insights for the Donation Platform Read More »
Overview To eradicate global poverty, Concern Worldwide, an international organization based in Ireland, recently relaunched its website to attract donors. Due to the current lack of historical user behavior data, our research aims to understand user behavior, focusing on increasing Concern Worldwide’s donor base in the United States. Our 12-week study highlights donors’ preference for
CONTEXT MHM’s website had become stale: a crucial yet underutilized point of contact for Young Visitors The Merchant’s House Museum is New York City’s only 19th century home preserved intact, with original family furnishings and personal belongings of the Tredwell’s family. Despite the visitation numbers reaching pre-pandemic levels, the museum still struggled to appeal to
Overview: For this project, our team of four graduate students (Medhaswi Paturu, Marc Molta, Josie Xu, and myself) was tasked with evaluating Concern Worldwide’s website and conducting user research to find out how to optimize their website for new donors. Concern Worldwide is a non-profit organization focused on aid for extremely impoverished countries. Their overall
Converting Interest into Impact Read More »