The Need for Control – What We Can Learn from Placebo Button

If you checked the design principles of making good designs, you’ll easily find out that good design always has a high correlation with psychology. For most of the time, human beings need to “understand” the design through all our sensations. We see objects to read the signifier that would help us to make the first […]

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Design Critique: MYmta (iPhone app)

Source: https://itunes.apple.com/us/app/mymta/id1297605670?mt=8 Introduction The MYmta iPhone app is a travel app designed to provide relevant information related to New York City’s many public transit options: subways, buses, LIRR and Metro-North rail services, and the Access-A-Ride program. The app allows for real-time scheduling and service changes, as well as personalized settings and trip planning, and station

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Design Critique: Sephora Skincare & Beauty App

Introduction Sephora is a multinational online and in-store makeup, skincare, fragrance, and beauty services, retailer. Upon opening the Sephora mobile application, a user is presented with options to either view latest skincare and beauty deals, to begin shopping or exploring products, to receive product recommendations, to search for specific products, or to navigate for additional features.

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