Design Critiques

What makes some designs good and others bad? Why do some designs work while others don’t? Posts in this category offer thoughtful design critiques of modern digital interfaces, with commentary inspired by Don Norman’s “The Design of Everyday Things.”

Via rideshare image

Design Critique: Via Jersey City(Android)

Via Jersey City : Like a ride share, but better! Via Jersey City is a ride-sharing application designed to provide residents and visitors in Jersey City with convenient, affordable, and on-demand transportation solutions. Serving as Jersey City’s on-demand public transportation service, Via offers seamless connectivity to the PATH and various other destinations. With just a […]

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Design Critique – Shein Mobile App (ios)

Shein is an online fashion retailer known for offering a wide range of affordable clothing, accessories, and beauty products for women, men, and children. The Shein app is the mobile application version of the Shein website, allowing users to browse, shop, and make purchases directly from their smartphones and tablets. Let’s talk about it in

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Assistive Technology: Google Pixel Buds Pro

The Google Pixel Buds Pro are wireless earbuds designed to cater to the user’s needs, featuring user-friendly touch controls, an integrated microphone, Google Assistant integration, and active noise cancellation. In a buzzing world in which all of our senses are bombarded with information, the Google Pixel Buds Pro provides its users with greater control over

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Improving User Engagement for the Museum of Modern Art: A UI/UX Design and User Research Case Study

Client: Museum of Modern Art Discipline: UI/UX Design, User Research Design Tools: Google Forms, Miro, Figma Research Methods: Moderate Remote User Testing, Affinity Diagram, Heuristic Analysis My Role: Recruited participants; Moderated user tests; Wrote and designed user test reports; Developed Methodology; analyzed and synthesized data Duration: Late March to Early May (6 weeks) Team: Yeatasmin,

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Design Critique: The Pattern

The Pattern, an astrology mobile application available to both IOS and Android users. Generates personalized profile of users, offering insights to various personality traits and notable timing; aimed at helping users understand themselves and others. You may add friends to learn more about their personalities, their timing, and relationship dynamics. 1. Create an account While

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Design Critique: Etsy

Etsy is a popular e-commerce company that has huge collections of unique products. It’s an enclosed ecosystem where users can sell, buy and collect distinguished items from different countries. Customers are exposed to one-of-a-kind handmade products, encouraging them to purchase these products to create their own personalized space.  Etsy speaks vintage when you land on

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