design critiques

Swoosh.Nike Branding

Design Critique: Swoosh.Nike

Swoosh.Nike is a new virtual space where everyone interested can collaborate in designing and owning the future of Nike’s digital products through blockchain. People can co-create, build collections, earn royalties, and trade virtual Nike products for digital fashion in web3. The platform promises to use its own NFTs as wearables to incentivize people’s individuality and […]

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Design Critique: MYmta App

The MYmta app is MTA’s official all-in-one app for subways, buses, LIRR, and Metro-North trains. It says the App is “designed for our customers based upon feedback directly from our customers,” and that it “provides a personalized experience across all transit services for daily commuters and tourists.” The app includes functions like trip planning, planned

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Design Critique: Netflix (Website)

Introduction Netflix is a membership-based subscription platform for streaming movies and TV dramas. It was founded in 1997. It profited solely by renting DVDs at the beginning, but today it is focusing more on providing online video streaming services. Netflix’s earliest subscription system began in 1999, and users could choose to pay different price subscription

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Design Critique: The Target App (iPhone app) 

Introduction The Target app is an e-commerce site representing Target, a long-standing retail establishment based in North America. It contains features aiding both online and in-store shopping, such as order and pick-up scheduling, home delivery options, a barcode scanner and more. This post critiques the app in accordance with principles and concepts outlined in Don

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relay app logo

Design Critique: Relay Delivery App (rider side)

Relay is an independent courier company who contracts directly with restaurants, liquor stores, among others. They manage all the delivery system for the restaurant through an app, and having the riders available all over the areas of operation. Thus, the riders can pick up the food and delivery it as soon as possible. Relay operates

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